National Frozen Yogurt Day

National Frozen Yogurt Day, observed February 6th, celebrates the tangy, churned dessert developed as a lighter alternative to traditional ice cream. Frozen yogurt emerged in the United States in the 1970s, with early commercial versions from companies like Bresler's Industries helping introduce the product, though it remained a niche item for years before This Can't Be Yogurt, later renamed TCBY, launched in 1981 and helped push frozen yogurt into the American mainstream as a recognizable national brand. Frozen yogurt is made using cultured milk, giving it a characteristic tanginess from live active cultures and typically a lower fat content than traditional ice cream, though nutritional differences vary widely depending on added sugar and toppings. The category saw a second major boom in the 2000s and 2010s with the rise of self-serve frozen yogurt chains like Pinkberry and Red Mango, which introduced a build-your-own model with extensive topping bars and popularized tart, less-sweetened yogurt flavors distinct from the sweeter 1980s-era versions. On National Frozen Yogurt Day, people celebrate by visiting a self-serve froyo shop, buying a pint at the grocery store, or making a batch at home.